A banner comes in various forms and deigns that can be used either indoors or outdoors to promote your business activity. They contain appealing massages through the use of slogans, pictures and even signs that you can use for your business. The more you are able to display the banner the more you target customers get to read and know about the business. As a marketer here are some types of banners that you can use for your business promotions;
- Online banner
You can easily create your online banner from the scratch and still be able to make it colorful and appealing to your customers. There are apps that can help you achieve that easily and come up with creative banner that is animated with numerous slides. Online banner will enable you to attract traffic to the website your business.
These are commonly used as they are found everywhere near roads and are strategically placed for people to see. Most billboards are huge and use pictures and slogans that can easily be seen from a distance.
- Parade banner
Parade banner has a varying length and the height is about a foot which can then raised high to be supported with poles on sides or just fixed on a wall.
- Podium ads
This type of banner is commonly used on live stage or broadcast that is aired live on TV where as a marketer you can use to promote your business.
- Vinyl banner
This banner is considered to have durable material that can withstand various weather elements. You can easily design your vinyl banner and have it customized according to the size that you require.
Generally a banner will help you to stand out from others depending on how you setup you stand at a trade show or in any other event. Below are some ideas that you can use to set up a display stand for maximum exposure;
- Seek attention
You should announce you grand opening to the public by having a large and colorful banner at the entrance into your store. The banner should be durable that you can be able to use it for a while.
- Indoor banner and posters
You can have banners and posters inside the stand that are attractive for people to see and read the massage. You can announce your special offers and promotions using the oversize posters. You can have both indoor and outdoor banners.
- Avoid overcrowding
Overcrowding tends to make some potential customers to avoid your stand. You can do this by trying to have a bigger space and if possible have entrance and exit separate to avoid people from colliding.
- Attractive decorations
Use some colorful bright carpeting at the entrance. You can try to attract kids as they will want to come to your stand and the parents will have to follow them. For signage you should use simple words and use attractive colors like red or blue.
- Be engaged with people
Be engaging with people at your stand it will enable them to understand more about your stand and what you are offering. You can do this by answering their questions or educating them more about your products.